We promote the Outdoor Eco Adventure and Travel Expo through all the major advertising avenues to access your target market.


Facebook ‘Outdoor Adventure and Travel Expo’ page: https://www.facebook.com/outdoorexpo/. We have > 8,500 Facebook followers and enhancing through targeted promotion between February and September 2019 using:


  • Radio advertising and interviews – Hot 91.9FM, Pretoria FM 104.2 and Jacaranda.

Listen to Pretoria FM radio spot:

Listen to Hot 91.9 and Jacaranda FM radio spot:



  • Billboards – with Alive Advertising situated at Benmore corner as well as at cnr William Nicol and Sloane.
  • Branded vehicles driven around Sandton area in conjunction with SMH Group. Social media competition held.


  • Website: www.gauteng.outdoorexpo.co.za
  • Email campaigns to our database of 15,000.
  • Feature in St Stithians newsletter to database of 2,500 families.
  • Other exhibitors and sponsors’ databases and their marketing campaigns.
  • Independent Media websites – IOL, The Star and Pretoria News.
  • Radio station website banner ads and social media posts: Hot 91.9FM, Pretoria FM 104.2 and Jacaranda.
  • Beeld website banner and and social media posts.


  • Newspapers – Beeld